“Truth is ever to be found in simplicity, and not in the multiplicity and confusion of things” – Isaac Newton
In the last years, web production & design dramatically evolved from the search for stylised interfaces to the search for usable interfaces. Developing a product for the web is now and before all combining utility, and usability, both in the interest of the end-user. Continue reading →
Designing an interface presents an ever-changing list of difficulties and problems you need to solve in order to transfer information over to the end-user, lead him to your goal, by avoiding his dispersion throughout the service.
Recently, we were talking about the interest of User Stories to bring users at the center of the product development strategy, and to ensure developers always work in the interest of the user.
Today, let’s introduce another benefit of the user stories: the indicators and insights they provide for your product success.
We call them Usage KPIs.
You just validated your idea, a great one, a new product -or feature- that clearly brings a solution to a problem.
Everything now rests on your ability to execute it efficiently and make it a game-changer, that will bring you success. If you achieve to execute it.
What actually makes your product great? your idea? the problem it solves? the fact people use it? which features you decide to implement?
It gets easier for anyone to launch an online business. With the right tools, and without a single line of code you can run a website. And market it with a newsletter, a social media presence and, even, track and gather a few analytics.